GSK has taken steps to ease the pressure on pharmacy teams to provide self-care advice and products to patients, which intensified following the outbreak of COVID-19, it said last week (October 1).

GSK prioritised supply of its over-the-counter (OTC) treatments for cough, cold, flu, allergy, and pain as well as its multi-vitamin supplements, it said.

The manufacturer will also expand its healthcare professional training on delivering consultations, it said.

“We expect consumer attitudes and behaviours to significantly shift as a result of the pandemic, the role of self-care will be a huge part of the ‘new normal’,” GSK said.

“We are embarking on a long-term self-care movement, with the aim of sustaining a shift in the behaviours of the nation – getting people to think of their pharmacist first.”

Pharmacy teams can order toolkits, training and products via the GSK Health Partner Portal