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Omega Pharma has put a pharmacist in front of the camera to play a lead role in its £2 million hayfever campaign. Pharmacist Nick Kaye will act as a figurehead for the adverts, which aim to raise awareness of Prevalin Allergy and Beconase Hayfever Relief for Adults. The campaign would "help pharmacy teams recognise that not all hayfever treatments are the same", Mr Kaye said.
Omega Pharma prevalin.com 0203 598 9604
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