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Superintendent pharmacist Dipak Nandha outside Kanset Pharmacy in Ham, south-west London
In the fight against falling incomes, community pharmacies need effective ways to promote themselves, their products and services. Screens showing...
08/04/2019 3
“Subliminal advertising and product placement is everywhere these days,” I thought as I flicked through the latest C+D blogs while enjoying my...
14/05/2018 4
It’s becoming increasingly important for all pharmacists to bridge the gap between the online and offline world. One way to do this is by using...
22/09/2017 2
Professor Majeed acknowledged that the CCG’s policy is “in some ways laudable”
On August 1, Dudley CCG stopped the routine prescribing of “self-care medicines” – including paracetamol and headlice lotion – and medicines “that...
18/08/2017 13
Boots is “disappointed” the advertising regulator has ordered it to remove a poster claiming its nasal spray is "clinically proven to defend against ...
19/11/2015 7
The tension was inevitable. When pharmacy was commissioned to provide a national flu vaccination service in July, PSNC warned that GPs would not be...
29/10/2015 5
A pharmacist’s complaint about a “misleading” Boots contact lens advert has led to the multiple being rapped by the advertising regulator. The...
29/10/2015 6
Superdrug has been reprimanded by the Advertising Standards Authority (ASA) for indirectly promoting prescription-only medicines (POM). The ASA ruled...
17/02/2015 5
It was a tense meeting at advertising agency Branding Iron. After the success of its previous campaign for pharmacy, the agency had a new...
24/11/2014 0
Successful PR doesn't require a large budget, says PR consultant Claire Salmons – in fact, it's much simpler than you think if you follow some...
31/10/2014 0

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