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Category focus: allergies
One in three people will experience allergy symptoms at some point in their lives, according to charity Allergy UK. And the problem is rising – the...
19/03/2015 0
Looking after your eye and earcare sales
Things are looking up in the eyecare category. Over the past year, the value of the category has grown by 6.8 per cent to £61.5 million, according to...
12/02/2015 0
Category focus: digestive health
Shoppers are deserting pharmacy when it comes to indigestion and stomach upset remedies, with sales only being bolstered by higher prices. So how...
03/12/2014 0
Category focus: Skincare
As the cold weather looms, skincare conditions are set to flare up – and making the most of specialist ranges and advice is key to maximising sales...
03/11/2014 0
Category focus: smoking cessation
Major grocers are stealing a march on pharmacy for stop-smoking products so maintain your share with effective marketing to those looking to quit...
03/10/2014 0
Category Focus: Winter remedies
          As Britain prepares for the arrival of colder weather, now is the perfect time to plan your strategy to get the most out of...
24/09/2014 0
Category Focus: Headlice
          Pharmacy has an enviable 65 per cent share of the £25m headlice market, so it's time to gear up for the annual peak in...
10/09/2014 0
Reverse the babycare decline
Babycare is a massive category worth 1.5 billion. The overall market value of this category, made up of nappies, milk, food, accessories,...
26/02/2014 0

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