A syndrome that could be affecting millions1
Dry eye can affect between 10% and 20% of adults.1 It has often been associated with older patients,2,3 but the increasing use of screens may be changing the typical age profile of a dry eye sufferer you may see in your pharmacy. An average person now spends around 8 hours a day looking at screens4 and a survey of children in the U.S. revealed that 80% reported eye fatigue and dryness after prolonged use of electronic devices.5
How screens can cause screen-dry eye
A tear film on the eye’s surface usually keeps it moist and lubricated. This tear film is replenished each time we blink. Usually we blink up to 900 times an hour,6 but when we stare at screens, this blink rate can be reduced by as much as 60%, dropping to 300 times an hour.6 This means the tear film is replenished much less often which can leave eyes feeling dry, irritated, gritty and sore.2,3
Watch the video to find out more:
Reset their screen-dry eyes*
The Optrex dry eye range features three products that can help your customers reset their screen-dry eyes.* It now includes a new double action drop that is preservative and phosphate free plus contains twice the hydrating polymer.†
Optrex ActiMist Double Action Rehydrating Spray for Dry and Tired Eyes
ActiMist for dry and tired eyes is Optrex’s first-line recommendation for screen-dry eye.* This liposmaol eye spray offers fast and effective relief from symptoms for up to 4 hours by helping to repair the outer lipid layer of the tear film.7 As a spray, it is convenient and easy to use while using screens, and on-the go. It’s also suitable for use with contact lenses and doesn’t smudge make-up. Click here to see how it works.
New Optrex Double Action Rehydrating and Lubricating Drops for Dry and Tired Eyes
Optrex Double Action Drops provide instant relief as required. It can provides relief in the morning for patients who may experience dry eye symptoms after sleep due to eyelids not closing fully.8 It works with the eye to help restore moisture, is preservative and phosphate free, and suitable for daily use. These double action drops rehydrate for instant relief and lubricate for long-lasting relief up to 4 hours. They contain twice the hydrating polymer,† can be used by contact lens wearers and last up to 3 months after opening.
Optrex Night Restore Gel Drops for Dry, Irritated & Tired Eyes
Night-time may be a good occasion to add to patients’ regimes, especially for those who may have moderate to severe dry eyes.2 Optrex Night Restore is designed to help restore the eye’s moisture overnight. When surveyed, around 80% of consumers said it left their eyes feeling hydrated and revitalised by morning.‡ The drops provides protection from discomfort and contain sodium hyaluronate for longer residence time on the ocular surface.# Optrex Night Restore is drip free, mess free and easy to apply.†
The Optrex dry eye ranges are medical devices. Always read the label.* The Optrex dry eye ranges are medical devices. Always read the label.* Dry eye due to reduced blinking from prolonged screen use. †Compared to all other Optrex drops for dry eye. ‡Based on a May 2016 survey of 307 consumers. #Compared to 0.3% hypermellose (HMPC). References: UK/O/0918/0052UK/O/0918/0052
References
1. Cochrane Database Syst Rev. 2017 Jun 26; 6: CD006775
2. NICE CKS- dry eye syndrome. Accessed July 2018. cks.nice.org.uk/dry-eye-syndrome.
3. The Definition and Classification of Dry Eye Disease: Report of the Definition and Classification Subcommittee of the International Dry Eye Work Shop (2007). Ocul Surf. 2007;5: 67-92.
4. Ofcom. Communications market report 2016. Accessed Aug 2018. www.ofcom.org.uk/__data/assets/pdf_file/0024/26826/cmr_uk_2016.pdf
5. Contact Lens Spectrum. Volume: 31, Issue: Continuing Education: Keeping Up with Ocular Fatigue in the Digital Era June 2016, page(s): 3-10. Accessed Aug 2018. http://www.clspectrum.com/supplements/2016/june-2016/continuing-education-keeping-up-with-ocular-fatig/continuing-education-keeping-up-with-ocular-fatig
6. Blehm C et al. Computer Vision Syndrome: A review. Surv Ophthalmol. 2005 May-Jun;50(3):253-62. Accessed Aug 2018. www.ncbi.nlm.nih.gov/pubmed/158508142005
7. Khaireddin, R., Schmidt, K.G. Comparative Investigation of Treatments for Evaporative Dry Eye (2010). Accessed July 2018. www.ncbi.nlm.nih.gov/pubmed/19757354
8. A closer look at lagophthalmos. Eyeworld.org. Accessed Aug 2018. www.eyeworld.org/closer-look-lagophthalmos