The website was created to provide a useful resource which collates nearby pharmacies offering Pharmacy First.
It follows an increasingly concerted media campaign to publicise the service, amid efforts by pharmacies themselves.
Read more: NHS has only ‘dipped its toes’ into Pharmacy First, says CCA chief
Blood pressure checks and the pharmacy contraception service are also promoted via the new website.
Pharmacy owners do not have to apply to be listed, as it uses the NHS ‘Find a Pharmacy’ tool to locate the nearest services.
CPE has also created an email or letter template to send to GP surgeries, requesting they promote and highlight the new website.
Read more: Poll: 70% of pharmacies want Pharmacy First booking system
A section on the website also explains the patient’s right to change their choice of pharmacy for prescriptions or clinical service, at any time.
In October NHS England (NHSE) pharmacy integration lead Kirsty Armstrong admitted “the public don’t wholly understand everything pharmacy can do” and that more must be done to “raise public awareness because that will drive better delivery of services”.
