Tesco Pharmacy is continuing to broaden its in-store pharmacy offer by providing free sleepsuits for premature babies.
The supermarket giant has teamed up with Pampers in a tie-up that will see pharmacies give away free sleepsuits, with a parent or carer’s “first collection of nappies”.
Tesco said “more than 350” in-store pharmacies nationwide will carry the offer and that the promotion aims to help families navigate the “early, often challenging days of caring for a premature newborn.”
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The three-pack of suits is designed for smaller babies weighing between 3lbs and 4lbs.
“We know how overwhelming the early stages of parenting can sometimes be for families, particularly those whose babies arrive early and may need some extra support,” said Orsolya Szeman, a Tesco senior buying manager.
“That’s why we’re expanding our support with free F&F Premature Sleepsuits, specifically designed for babies born early, alongside free Pampers Preemie Protection nappies in three sizes at Tesco Pharmacy.”
Expanding support
In February, Tesco launched a free blood pressure checking service to “help detect cases of undiagnosed high blood pressure and prevent cardiovascular events like heart attacks and strokes”.
The service was in partnership with the British Heart Foundation and was provided by the NHS.
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Tesco also piloted “health zones” in November 2024, which were planned to be dedicated areas in the pharmacies, with extra healthcare services available and specialist consultation rooms.
Services included healthcare advice for pregnancies, early infant nutrition and oral hygiene.
They also featured menopause consultations and Our Future Health appointments.
The zones were designed to “make it easier for customers to manage all aspects of their wellbeing in one place”.
